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Pokochan Birthday Microsite
Client: MamyPoko Pants | 2024 | Illustration and Art Direction
By simply letting them upload their babies photo on our microsite, we were able to help parents all over India in ensuring deep sleep for their kids, by giving them an option to download a customized children's story book with original illustrations, in which their baby is the main character, with either AI generated narration or in the voice of the parents.
70 mn+ impressions
600K
+clicks
9.4 K
+leads
31mn+ reach
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Social Extensions
We ran a media campaign for awareness and ease of use to help new and prospective audience understand the offering better, effectively resulting in 70M+ Impressions, 600K+ Clicks, 9.4k+ leads, 31M+ Reach on our social media platforms.
The campaign is still running as of now.
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